Ride for Smiles 2022 & 2023
Starlight Children’s Foundation Australia
2022 & 2023
Ride for Smiles is more than just a ride—it’s a community-driven event supporting the Starlight Children’s Foundation, bringing motorcycle enthusiasts together to make a difference for sick kids. The event, organized by AttCall, needed a visually engaging, user-friendly website that captured the excitement of the ride while making registration and donations seamless.
I designed and developed the official event website, ensuring a smooth user experience from sign-up to event day. Working closely with Starlight’s team, I ensured the site was on-brand, sponsor-friendly, and optimized for engagement. Every detail—from event info to donation tracking—was built to enhance participation and fundraising impact.
The result? A dynamic, easy-to-navigate website that connected riders, encouraged registrations, and amplified the event’s mission to help sick kids.
With an event like Ride for Smiles, the website needed to do more than just provide information—it had to excite riders, encourage sign-ups, and highlight the impact of their participation. Balancing Starlight’s branding with AttCall’s sponsorship requirements was key to ensuring all stakeholders were represented effectively.
This project was designed to offer a seamless event experience, making it easy for riders to sign up, stay informed, and support Starlight’s mission.
Every project is different, but most websites take 4-6 weeks from start to finish. Timelines depend on the complexity of the site, how much content is provided upfront, and the number of revisions needed.
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